In google, you can see which pages are indexed (included in the search results) for your site by searching on site:www.domainname.com. (Note - no ’space’ between : and www should be entered.)
If all is well and your site has enough good links to it from other sites, you will see most or all of the […]
When you first want to get your site launched, or later when you want to increase its popularity, you will probably consider directories. Several sites offer lists of directories that are free to submit to, and most also show the Page Rank of the sites.
What they don’t usually show is the Page rank of the […]
Google Page Rank is generally loved or hated by webmasters and unknown or ignored by the general public.
Google page rank is a ’score’ out of 10 that google give to every website, and every individual page within a website. It is intended to denote the importance of that page. You can see it as a […]
When building links with external counterparties it is usual to ask that the link is to the homepage of a site, typically either http://sitename.com or http://www.sitename.com. Many directories will only accept site submissions to the home page.
Unfortunately this type of link-building fails to mimic the real world, and the search engines are getting wise to […]
One of the most popular ways to make money online is by using affiliate schemes. There are many of these, and some are much more profitable than others. affiliate schemes involve selling a product on your site, on behalf of the original merchant.
So for example, amazon have one of the largest affiliate schemes. You can […]
When you are choosing the keywords for your site, you need to choose words or phrases that:
are actually searched for
that you can rank reasonably well for
There is little benefit in ranking highly for ‘big red london toffee’ since nobody will actually search for it. And trying to rank highly for, say, ‘cheap software’ may to […]
If you are thinking about starting a directory, there should be one question you as yourself - why am I bothering! This question would be more politely phrased as ‘will the benefit i gain from the directory (both cash and link value gained) be greater than I could gain by working on other sites and […]
At some point when thinking about your website you are going to be confronted with the choice - do you build a ’static’ website or a blog. Or both. Is there a difference, and does it matter?
In very broad terms it will depend on the subject of your site. Perhaps it is easies to think […]
It seems a bit ironic to include an article that talks about using articles, but a lot of people swear by the idea. There are downsides to using articles straight from the article banks on the internet, including search engines refusing to index the page because it is ‘duplicate content’. If you are going to […]
What is viral marketing
The term “viral marketing” refers to the idea that people will pass on and share content that is interesting and entertaining. This sharing of content with others, often expressed as word of mouth advertising, can grow at an exponential rate like a virus. One person passes the content or information on to […]
Link bait
Getting other websites to link to your website can be a difficult task. But, as we all know, linking is one of the top methods employed by search engines rank a website.
The number and quality of the links pointing to your website determine how much importance search engines place on the relevance of your […]
SEO (Search Engine Optimisation) occupies a lot of webmasters a lot of the time. It is roughly described as the steps needed to ensure that a website appears in a high position in the search engine results for its chosen keywords.
SEO falls into two parts: on-page SEO and off-page SEO. The offpage SEO (possibly the […]
When you are starting to develop a website, you start with a blank sheet, a good idea for a website perhaps, and then…you need a design for your website.
We have all seen as we surf the internet that some designs are catchy and attractive and others are less so. An attractive looking website can go […]
Google revolutionised the world of internet marketing with their ‘contextual adverts’ - adverts that the system chooses automatically according to the content of your page. So if you have one page about cheap airline flights and another about the beaches of Thailand, both on the same site, different adverts should be shown. With no effort […]
OK so your shiny new site is up and running, and no-one is visiting. You need links! Some of the (legal and sensible) ways to get links include:
1. Submit to directories, both free or paid.
Ideally the directories you submit to will be indexed - try site:www.domainname. com in google, where ‘domain name’ is, of course, […]
If your website is not to exist in a vacuum you will need to have other sites linking to it. It would be perfectly possible to build the most interesting site in the world about your chosen subject and for no one ever to visit, if the search engines don’t know it exists.
Search engines use […]
This first ‘making money online’ post is an introduction to the possibilities - further posts will follow at regular intervals.
Is it possible to make money online? Yes, certainly. Is it possible to make lots of money online? Yes, definitely. Is it easy to make lots of money online? No.
OK that’s all you need to know […]
As a directory owner I will take it as read that you accept that submitting to directories is a good idea! Not necessarily to thousands of directories, not necesarily even to lots, and not perhaps to brand-new free directories, but the general principle that submitting to directories is worthwhile.
Many people don’t submit to directories, because […]
Every day tens of new directories get launched. These aim to list websites in suitable categories, and thereby provide a resource for:
a) webmasters, who can list their sites, and
b) for the general public, who can use the directory to find the sites they are looking for as easily as possible.
There are good reasons to submit […]